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Digitally-Powered Career Coaching Success

Outside of her 9-to-5 job, Valerie Martinelli had a passion and knack for helping her friends with their careers — guiding them through resume edits, negotiating salaries, and making pivotal career decisions.

In 2016, Valerie transformed this innate talent for career guidance into a full-fledged consulting business. Based in Waterbury, CT, Valerie’s career coaching service assists those pursuing mid to senior-level positions, helping them pursue their dream jobs.  

Building a client base in career coaching can be difficult, so Valerie invested in digital advertising from the outset to attract clients. She attributes her success in finding clients to Facebook, Instagram, and Google ads. Digital ads allow Valerie to connect with people effectively, affordably, and instantaneously.

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